Swap your ginger for a ginger!

A new campaign for Hakanoa Ginger beer encourages parents of ginger haired children to bring them down for a photo and free six pack of Ginger beer. Simple and funny.

Let’s be honest. No one really wants a ginger. So if you’ve got one, bring it in and we’ll swap it for something you really want, a delicious six pack of Hakanoa Ginger Beer. Only at participating retailers.

Via