A local student at Lasalle, Mithru Vegneshwara
created this cool little contraption for finding out what people are feeling off in the distance.

Aleph of Emotions from Mithru Vigneshwara on Vimeo.

At its heart, the Aleph is really just a smartphone case, loaded with a compass and an accelerometer. The phone itself serves as a screen. Then when you aim it in any direction, you get a peek at a corresponding world map, highlighting the nearest city in your line of sight. You’ll see if they’re happy or sad, thanks to pre-analyzed Twitter feeds from around the globe, which Vigneshwara cross-filtered for five weeks through keywords relating to Robert Plutchik’s Wheel of Emotions--joy, sadness, trust, disgust, anger, fear, surprise, and anticipation.

“I read about a study which suggested that reading online statuses makes people feel that their friends are happier than they actually are. This intrigued me, and I felt it could be interesting to find out how the people of each city portray themselves to feel,” Vigneshwara tells Co.Design. “I wanted to create an object that could archive and visualize the emotional levels of cities around the world.”

The campaign by McCann Singapore encourage Singaporean's to think twice about the way they perceive their senior citizens.

Singapore's population is rapidly changing - over 900,000 baby boomers will be at, or older than, 65 by 2030. People are living longer and having smaller families. These shifts will impact upon every facet of society.

To prepare for this changing world, the new Ageless in Singapore festival is promoting the adoption of a new mindset, 'ageless' to build an age-friendly society, where people are not hampered from fulfilling their aspirations by their own and others' prejudices about age.

Agency - McCann Singapore

WTF?!